Meet
Jonna Fitzgerald Boersma
Your Designer of Unforgettable Journeys
After decades in public service and a lifetime of performing music around the globe, I turned my passion for connection and adventure into designing bespoke travel experiences. My specialty is in creating custom journeys for travelers who want something different—immersive, personal, and anything but ordinary.
Whether you're dreaming of a villa in Tuscany, a horseback adventure in Montana, or a yacht charter in the Greek Isles, I create travel that fits you — not a one-size-fits-all brochure.
What I Design
• Custom luxury travel planning (no cookie-cutter trips here)
• Bespoke itineraries tailored to your interests and pace
• Access to insider perks, truster partners, and hidden gems
• Full service from concept & design to welcome-home call
• Personalized service with a limited number of clients per year
Florida | November 2025
Jonna’s attention to detail was immaculate. She truly cares about her clients and wants them to have an amazing vacation experience. Our trip was meticulously planned, down to the hard to get but she got ‘em dinner reservations. I can’t wait for my next vacation…orchestrated by Jonna Boersma.
— Lea
Gems of the danube — plus prague | october 2025
As always, Jonna was a pleasure to work with from the beginning. She kept us updated and informed. She remembered that it was our anniversary and made sure the crew knew and made it special. We had a card signed by the Captain, Cruise Director and Hotel Manager along with Champagne, wine and an incredible cake specially crafted by the chef. Jonna is a treasure who really cares about her clients and I would recommend her to everyone I know for travel arrangements.
— Bridget B.
Beyond Words! | August 2025
I can’t say enough. Jonna is there, ready to respond, no matter how silly our concerns/questions might be. She explains everything and we are always at ease after our conversations. She makes our travels so smooth and relaxing. Not to mention, she finds us our best bargains…sometimes she even finds us refunds after we’ve booked! This tells me she doesn’t “rest on her laurels” after the booking…she remembers us months after the booking and finds discounts and even arranges refunds or upgrades. After working with her once, we haven’t booked anything without her.
